Angela Heindl-Schober is Vice President Global Demand Generation & Marketing at Vectra AI. For 26 years, she has been passionate about IT and technology-focused marketing for US IT companies and start-ups. In senior positions at Riverbed, Infor and Invensys Software Systems, Angela has successfully developed and implemented marketing strategies and campaigns across EMEA, APJ and globally. Areas of expertise include demand generation, press relations, social media, partner marketing, alliances, telemarketing, digital marketing, and brand positioning.